5 reasons why you should invest in a visual identity that you will love

Do you believe that it is possible to position yourself in the market without having a unique and recognizable visual identity? I’m afraid not. We live in a world full of brands and new companies appear every day. In the end, if we don’t get it right, we end up with the feeling that we have […]
How to use your notebooks to get the most out of them

Maybe you’re like me, a notebook freak. I have a full house, but I confess something: I always find room for one more đŸ˜‰ Notebooks are a wonderful tool for creativity and inspiration and in this post I want to tell you how you can make the most of yours. Sometimes I use the notebooks […]
Where to produce my packaging?
Many times you have doubts about where you can manufacture your packaging, to know more or less the cost or what things can be produced with your budget.Today I talk about 5 pages of predesigned packaging ideal for lower budgets, but without losing the customization and identity that your brand needs. In addition, by customizing […]
5 FREE typefaces for cosmetics brands
Choosing the perfect typeface for your brand design is one of the most expensive tasks, but also the most important. Keep in mind that you will use it not only for your logo, but for all kinds of texts and publications. It has been proven that typography determines and defines what sector your brand is […]
3 graphic design trends to watch in 2022
If you are reading this post, you probably already know that to position yourself in the market you need to have a unique and recognizable visual identity. Having a professional brand image will help you stand out from your competition, will make it easier for you to be remembered by your customers, will give you […]
5 keys to make your branding work
1. Have a defined chromatic range That is, have more than two corporate colors but no more than six. They can include black and white if your brand personality requires it. And I’m not talking about the colors of the logo, I’m talking about the color palette you use in your social networks, on your […]
Define a good briefing to get the result you expect
How many times have you asked yourself what if I don’t like the design? It’s true, this can happen but, with the following keys that I’m going to share below I’m sure that this will never happen to you again. The first key is to look at the designer’s portfolio. You have to connect with […]
How to choose the typography for your brand
When defining our brand, it is important to choose a color palette that represents us and is aligned with our values, but it is also essential to select the right typography, that style and typeface that you will use for your designs, but also for your logo and for all your texts. Typography says a […]
Hello and Welcome!
Hi! I’m Laura Inat, the person behind all this. After a few years already in progress I have decided to open the blog, my first blog. And you may ask, why now? Well, basically because one of the things that motivates me the most is to help small businesses and entrepreneurs to succeed, to be […]